Basecamp (DHH and Jason Fried's company) is launching HEY soon


You started getting stuff you didn’t want from people you didn’t know. You lost control over who could reach you. You were forced to inherit other people’s bad communication habits. An avalanche of automated emails amplified the clutter.

And Gmail, Outlook, Yahoo, Apple, and all the others just let it happen.

Now email feels like a chore, rather than a joy. Something you fall behind on. Something you clear out, not cherish. Rather than delight in it, you deal with it. Your relationship with email changed, and you didn’t have a say.

Nice to see email get a breath of air and life.